On Page SEO" Checks This can be the biggest section on the audit. It addresses the best way to analyze individual webpages in bulk to uncover issues together with the site.
Duplicate Tags
What're duplicate title tags? When at least 2 pages on your site have the same title. Why do titles matter? You run the danger of research engines passing them over as content that is comparable or duplicate. Each page in your site should have a clear, unique concept. If webpages have titles most likely they have comparable content which may be better suited to merged to produce page and one strong having an original title tag. How may I check for tags? Screaming Frog
302 redirects
What exactly is a 302 re direct? Tells lookup engines that a page has been moved temporarily. Do 302 redirects issue? 302 re-directs do not pass SEO equity, meaning should you redirect a a typical page, the link worth does not pass through. Because Google believes a-T some stage you'll revert back to the redirected url it may prevent content on the new url from indexing. How can I check for 302 redirects? Screaming Frog Redirect Checker
Authorship markup (rel='author' or rel='me')
What is Authorship markup? Shows a wealthy snippet of the creator in the SERP. Attributes content on a page or post to some particular author (i.e. digital signature) Does authorship mark up matter? Currently authorship mark-up has been suspended by Google; nevertheless might carry it it back in potential. If I have markup that is Authorship, how may I check? Verify with Google Structured Data Screening instrument.
Check for Redirect Chains
What are re-direct chains? A string of several re-directs from one location to still another. Why do re-direct chains matter? Having too many redirects may trigger the Googlebot to fundamentally quit after the chain You lose "link juice" with each redirect. How am I able to check for redirect chains? Screaming Frog
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